Leading with
Vision + Design

Journey where design is not just viewed but experienced, and environments that tell a story, motivate, and leave a lasting impression.

#1
Creativity Meets Functionality
Unify Imagination + Strategies

Amplifying Expression With Visual Narratives

I transforming ideas into compelling visual realities that not only capture attention but deliver results (boosting revenue growth).

#2
Fusion of Artistry + Strategy
Push-Pull Tactics

Transforming in B2B, B2C, CPG, DTC Sectors

A decade of data-driven marketing, leveraging targeted strategies to propel 60+ brands and partner promotions.

#3
Storytelling Across Industries
Graphic, Digital, Print, + Web

Increasiong Conversion in 26 Industries

As a Designer and Digital Professional I play a key role increasing performance and efficiency through effective solutions.

#4
Supercharging For Maximum Impact
Creativity Meets Conversion

Boosting Visibility by 85%

I transform high-impact concepts and designs into interactive experiences.

Innovative Solutions

That Move Audiences

Creating impactful connections.

High-Impact New Media

Inspiring action with well-crafted and engaging content.

Performance

Quantitative Measurement in Healthcare

Improving efficiency using Salesforce Cloud, Marketing 360, and Adobe Clouds, while delivering esthetic appeal, modern functionality, and meaningful impact.

Visibility

Soaring voice and search capabilities

  • Transformed accounts utilizing web technologies and advanced techniques.

  • Achieved boosts in site traffic across Google, Bing, and local directories.

Optimizing + Redesigns

E-commerce conversion skyrockets

  • Produced captivating product launches and website refreshes.

  • Leveraged bold colors and strategic layouts.

  • Incorporated dynamic effects and engaging interactions.

Traffic, ROI, ROR

Unveiling unprecedented traffic growth

  • Crafted high-impact advertising by integrating Push-Pull Strategies.

  • Resulted in enhanced audience engagement and performance metrics.

Comprehensive Social

Sharing expert insights, Personal Injury care,  and podiatric medical spa treatments

  • TikTok: within 24 hours a medical spa treatment and podiatric surgery insight received 1.2 Million views and 6700 click-throughts to the new physicianb website.

Crafting for the Masses

High-Standard Mass Media

Please explore my diverse showcase of scalable media designs.

 Making a Great First Impression

Producing cards with texture while adding Spot UV and Magic Foil finishes

(heavier card stock, rounded corners, embossing)

High-Standard Mass Media

Creating high-standard marketing collateral

(luxe look and feel)

High-Standard Mass Media

Brainstorming with scalable designs

(drafting financial advisor logos)

High-Standard Mass Media

Exporting approved expo themes to field marketing teams

(posters, stage backdrops, banners, pop-ups)

High-Standard Mass Media

Producing both print and virtual certificates for financial consultants

(stylizing branded materials and tools)

Mass High-Standard Mass Media

Unifying vision, function, and branding into effective agendas and publications

(reshaping communication with meaningful distinctions)

High-Standard Mass Media

Introducing eco-friendly packaging to consumers

(reflecting company environmental concerns)

High-Standard Mass Media

Designing custom logos to integrate into architectural objects

(stainless steel signage providing vigor and sophistication)

High-Standard Mass Media

Managing production for interactive materials

(workflow; presentations, documents, multimedia assets)

Immersive Storytelling:

Bringing Designs to Life

Unleashing strategy and data-driven designs across digital touchpoints.

Collaborative Approach

Cross-Functional Worflows

Creating cohesive solutions by considering different functional areas and their unique requirements.

Shared New Media, Traditional Mass Media, Messaging, Promotional Partnerships, Supercharged Tools, Shoppable Content

Shared New Media

Crafting engaging shared content that inspires action with compelling visuals and interactivity (landing pages, newsletters, social media posts, AI apps, mobile pages shares, digital products).

Traditional Mass Media

Designing "one-to-many" and traditional communications to acquire tangible results (print collateral, flyers, publications, posters, magazines, direct mail).

Persuasive Messaging

Creating persuasive messaging with impactful social narratives (direct mail, newsletters, direct messaging systems, postcards, catalogs, brochures).

Promotional Partnerships

Reaching a wider audience and resonating with targets by combining digital and traditional marketing channels (retailers, agencies, ad networks, publishers).

Supercharged Tools

Increasing power, speed, and efficiency using functional products (Sales Force Cloud, Marketing 360, Adobe Experience Manager, AI's)

Shoppable Content

Auditing and elevating content and design systems to increase conversions (data-driven assets).

Unveiling the Impact:

Design Metrics That Matter

Insights into my design systems that increase performance and user engagement.

29 Over-lapping Timelines

Amid peak production periods, adeptly managing 29 overlapping project timelines using dashboard tools, ensuring high-profile clients receive top-tier management and production crews are supported on scalable projects.

My expertise spans B2B, B2C, CPG, DTC sectors, including managing projects for over 30 government agencies (administration, political communications, social issues, environmental protection, community services, education, health reform).

Actions With Purpose:

Creativity Meets Strategy

Actions with bespoke solutions, blending innovation and strategic insight.

#1
Actions + Solutions: Low Conversion, High Bounce
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#2
Actions + Solutions: Contributions to Improvement
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#3
Actions + Solutions: Kickstarter — Building a Brand
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#4
Actions + Solutions: Optimizations, Personas
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#5
Actions + Solutions: SEO, Reputation Managment
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#6
Actions + Solutions: Expo Design Ideas, Brainstorming
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#7
Actions + Solutions: Productions Starts, Stops
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#8
Actions + Solutions: AI Relume
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

#9
Favorites Apps, AI's, Designs
Issues, Actions, Solutions

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

PROJECTS